A simple strategy for improving your local SEO is to get “citations”. Citations refer to mentioning the name and address of your company on another site but not linking back to yours. Citations are an influential factor in Google’s and Bing’s algorithm rankings for ranking local businesses, especially small, local ones. The importance of mobile searches has grown as a result of the increase in mobile searches.
You may be surprised by the number of Local SEO citations that can have a lasting impact on your business –
Whitespark Local Citation Finder: This tool finds citations for businesses that have high rankings for specific local searches in Google
SEMRush: You can use it to find keywords that your competitors are ranking for or targeting with Google Adwords. For small companies, it cannot be more productive.
Screaming Frog SEO Spider: Similar to Googlebot, this tool crawls your site and finds problems of every kind. Having a domain name is very helpful and a must for big websites.
GetListed: Users can use GetListed to see how their business appears on search engines such as Google, Bing, and Yahoo.
Google Places Category Tool: This tool allows you to view all of the categories in Google Places at one time. Citations can be generated very easily using this tool.
Generate Local Adwords & Keyword Lists: You can create keyword lists based on local keyword variations using this tool.
Local Search Toolkit: This tool shows you the top Google Places listings for a query, including the business name, website title tag, number of citations, number of reviews, number of images, and whether it is claimed.
Local Search Rank Checker: A helpful tool for checking local rankings.
It is hoped that all of the above-mentioned Local SEO citations will help improve your company’s performance.